Email Marketing

Email Marketing

Email marketing is still an important marketing tactic and one all SME’s should consider. If you’re looking for an email marketing consultant in Eastbourne, Bexhill, Hastings, Heathfield, Crowborough, Uckfield or further afield in East Sussex, please talk to us!

Whether your campaign is via your own email shots or content sent out via emails from trade organisations or partners, email is personalised, targeted, branded and flexible. It can be scheduled and automated, be used for prospects and existing customers and, last but no least, has great measurement, when done through an email software package. that helps improve future e-shots and provides warm sales lead lists for your sales team.

Email marketing has not been completely overtaken in importance with the rise in social media marketing. With email marketing you have those all important contact details that you don’t have with your Facebook fans, for example.

How do we help you with email marketing?

We can help you in a number of ways:

  • Open an account on a cost-effective online email marketing software system (if your list is still under 2000 names you may well be able to use the system for free)
  • Set up an email marketing template that is on brand (ties in nicely with your website design), You can use this going forward and just amend text and photos
  • Upload lists of contacts – to one or several lists as appropriate. (We can help you to get your data in order first too. We have a cost-effective marketing administration rate to do some of the data entry and tidy up if required.)
  • Copywriting for email shots and create images or source image if you don’t have relevant photography to use
  • Test subject lines for emails
  • Send email shots
  • Report on the results – eg open rates, click through rates to your website from links in the emails, a list of those who opened or clicked
  • Assist with brainstorming content and creating a schedule for future email marketing campaigns
  • Train you or members of your team to use the system (it’s pretty straightforward) or continue to help you produce regular email shots
    Advise on integrating email marketing with other marketing activities and how to increase your database.

We don’t have a marketing department and Emma has been a complete breath of fresh air! Emma presented us with some great effective marketing ideas to improve on what we were already doing. She assists with all our email marketing and we have seen some great results. Emma is professional, easy to work with and creative. We wouldn’t have any hesitation in recommending Emma’s services

– Tracy and Bianca, The Travel Concept, Independent Travel Agents, Mayfield and Eastbourne

We often help companies to set up email marketing templates and brainstorm content. We have trained a number of clients to become self sufficient with their email marketing, while for others we help get their email marketing shot every month (as part of our outsourced marketing service) so they can focus on other core work.

If you would like to chat through what you are looking to achieve, please get in touch. We are email marketing consultants based in Eastbourne, East Sussex and visiting clients in Bexhill, Hastings, Heathfield, Crowborough, Uckfield and further.

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