Searching for Market Research Companies in East Sussex?
If you’re investigating market research companies in East Sussex we can help.
We offer specialist prospect and customer research via telephone interviews, focus groups and online surveys. In addition, we provide an affordable (and brilliant) online customer feedback tool that also generates positve testimonials on review platforms, as well as desk-based market research to inform and support a business or marketing strategy.
Our team is based in an office near Eastbourne and Hailsham in East Sussex.
Customer Research
When did you last ask your customers for feedback? Fresh customer research is an invaluable step which is so often skipped in marketing planning.
There is no substitute for up to date and direct customer feedback to help with business improvements, marketing planning, brand development, testing marketing campaigns and gaining fresh customer testimonials.
You can ask us to help gain feedback from customers and prospects via:
- face to face interviews
- telephone interviews
- focus groups and workshops
- online customer surveys / prospect surveys
- a specific online customer feedback survey / customer service survey with automatic prompt for online reviews
Unlike other market research companies in East Sussex, we are experienced marketing consultants. This gives us the ability to delve deeper and ask the right questions to ensure we gather what is needed for marketing purposes.
We have many SME clients that have used our services for:
- gathering testimonials and case study content for your website, social media content, upcoming exhibition materials or a direct mail campaign
- discovering what clients think of a proposed new service
- feedback from staff and clients for a rebranding exercise and reviewing potential designs
- to more clearly understand why prospects did not select them as their supplier.
Customer Research Case Study
insight6
In total there were 2550 survey responses with 504 of these from the first 3 days. As a result of the total number of responses, insight6’s client could clearly see in which of the 12 locations they had strong brand awareness and identify areas that needed improvement.
Pearce Marketing interviewed a number of our clients to learn what we are doing well and how we could improve. Emma was exceptionally professional throughout the process, making suggestions to improve the value of the exercise and delivering a high quality, timely and insightful report. We’ve also had the benefit of receiving several great customer testimonials. Highly recommended.
– Kev Jones, Product Owner, Switchplane, Eastbourne, East Sussex
Valuable insights
You will gain valuable insights from prospect and customer research that will help you develop more successful sales messages and the most appropriate marketing and communications plans – so you don’t waste money.
You may be surprised to discover what customers really value from you most, or wish you would do differently – even from a relatively small sample.
If you are undertaking a rebranding exercise, our brand workshops can help you define your brand in order to brief your designer. And focus groups with staff and/or clients are hugely helpful with gaining feedback and insights on potential designs.
Why consider using market research companies?
Having a third party (like us at Pearce Marketing) conduct telephone conversations or focus groups, for example, yields great results and honest answers.
This is because customers and prospects speak more freely to us. It’s always harder to give negative comments and constructive feedback to people that you deal with regularly isn’t it?
Customer research often uncovers additional information for business improvements, as well as sparking sales enquiries too! A small research exercise will help you to get your marketing right first time.
Now you have found us in your hunt for market research companies, we hope you’ll get in touch about your customer research or market research requirements. We’d love to help.
We work with clients in Hailsham, Eastbourne, Lewes, Newhaven, Hastings, Bexhill, Heathfield, Crowborough, Uckfield and further afield in East Sussex, West Sussex and Kent.
Find out more about us and our other traditional and digital marketing services.
Pearce Marketing did a fantastic job of developing and facilitating two branding focus groups with staff and clients to help our corporate rebranding exercise.
– Jeremy Heynes, Barracloughs Opticians (in Bexhill, St Leonards, Eastbourne, Polegate, Seaford, Uckfield, Lewes & Battle)
